Naming / Branding / Website Design / Photoshoot Direction
Täfeli Gourmet Cookies is an Edmonton cookie company that specializes in making authentic Swiss cookies. The name Täfeli comes from a Swiss-German word meaning sweets or candy.
This branding draws inspiration from traditional Swiss folk art. The pieces in the logo are comprised of common Swiss motifs and patterns with the overall circular shape of the icon acting as an abstract representation of a cookie. The logo is available in three fun, vibrant, and welcoming colour options, allowing for a number of possibilities to mix and match.
Täfeli Gourmet Cookies needed a website that was easy to navigate with product photography that clearly showed the cookies.